Irena

Outbound sales rep (SDR). Irena builds a target list from your ideal-customer profile, researches each prospect, runs personalized multi-touch outreach over your connected email/CRM, and hands warm, replied leads to a human to close — keeping every prospect, touch, and reply in your knowledge graph so the pipeline is always legible.

What Irena Does

• Prospect sourcing — builds a target-account list from your ICP and records each prospect as an external contact
• Account research — researches each prospect before outreach so every touch is personalized, not templated
• Multi-touch outreach — sends personalized sequences over your connected email/CRM, approval-gated per channel
• Pipeline tracking — moves the pipeline metric (contacted → opened → replied → qualified) via measurements on your knowledge graph
• Human handoff — warm, replied, or interested leads are handed to a human to close; she never fabricates a prospect, an email, or an offer

Batch Discipline

Irena works in disciplined batches — a fixed number of prospects per wake (5 by default) — then persists each prospect's state and ends the wake. The scheduler resumes her for the next batch, and the graph is her durable memory across wakes, so a campaign of dozens of prospects is worked steadily without blowing a single run's tool budget.

How It Works

1. Task assignment — assign Irena a Task, Solution, or sales Objective/Key Result describing the ICP and the campaign goal.
2. Plan — on the first wake she defines the target-account criteria and the Key Result(s) that measure the campaign (e.g. "20 qualified replies").
3. Source + research — she builds the prospect list and researches each account, recording them as external contacts.
4. Outreach — she sends personalized touches over your connected email/CRM (approval-gated); if a channel needs approval she drafts the message and asks a human.
5. Track + hand off — she records pipeline measurements and hands warm leads to a human to close.

Engine

Irena runs on a cloud execution engine by default, with a sales-specific tool surface (prospect contacts, outreach messaging, and document storage on top of the shared graph + memory tools). She is a cloud-container agent and does not require a GitHub connection.

Access

$299/month per workspace. Assignable to OBJECTIVE, KEY_RESULT, OPPORTUNITY, SOLUTION, and TASK nodes.